19002 west 164th terrace — olathe, kansas 66062 — 913.707.8881 — shane@topfivedesign.comView My Resume

Writing Samples

Below you will find samples of my writing. You will need Adobe Acrobat Reader to view the files. If you do not have Acrobat Reader, you can download it for free from Adobe.com.

City of Fort Collins

Case Study - The City of Fort Collins' extensive use of ImageNow in several offices across the city improves business processes in the Colorado city. I interviewed key contacts and wrote the study. (PDF)

Page & Moy

Case Study - Page & Moy is one of the United Kingdom's leaders in direct travel sales. This was an edit and update of a previously existing study. I interviewed current contacts and ensured that the story was accurate. (PDF)

University of Michigan

Case Study - The University of Michigan is one of the largest and most prestigious universities in the country. They also were one of Perceptive Software's first higher education customers. Initially installing ImageNow in their Financial Aid office, they expanded it to their Admissions and Registrar and eventually site-wide. This case study examines their Admissions and Registrar installations. I interviewed new contacts at Michigan and wrote the study. (PDF)

Rutgers University

Case Study - Rutgers, the state university of New Jersey is spread out among 3 regional campuses. These campuses need to share information about their 48,000 plus enrolled students. This case study explores the Rutgers installation of ImageNow. I interviewed the key contacts at Rutgers and wrote the story. (PDF)

Vulcan Materials

Case Study - Vulcan Materials is one of the largest producers of construction materials in the United States. This document investigates how they are using ImageNow to better their payables processes. I did all the interviewing and writing on this study. (PDF)

Wesley Medical Center

Case Study - Wesley Medical Center is Wichita hospital with 800-plus beds and is a part of the HCA network. They use ImageNow both in their inbound admissions and in their pharmacy. This is a pre-existing study that I edited and updated when I started at Perceptive Software. (PDF)

Design Samples

Follow the links below to more examples of my design work, including interactive work that I have done, both for Perceptive Software as well as other clients. Some of the work you will need Acrobat Reader and for some of it, you will need the latest version of the Adobe Flash Player, which you can download for free from Adobe.com.

Leaderboard Ad 1

Online Advertisement - This is a flash-based advertisement that ran as a leaderboard on the SAP-targeted site TechTarget. (SWF)

Leaderboard Ad 2

Online Advertisement - This is a flash-based advertisement that ran as a leaderboard on the Claims Magazine web site. (SWF)

ImageNow Datacapture

Interactive Presentation - ImageNow DataCapture is a forms reader add-on to Perceptive Software's main product offering that helps to automate the processing of documents that maintain a standard format, like invoices, transcripts, etc. I did all the production on this piece. (SWF)

Home Page Billboard 1

Interactive - Perceptive Software runs small-scale advertisements on their home page that rotate randomly. This is one such ad that integrated a variety of customer quotes. I concepted, designed, and produced this Flash document. In addition, the mini-advertisment currently running on imagenow.com is one that I produced from start to finish. (SWF)

Home Page Billboard 2

Interactive - Another example of a mini-commercial that ran on Perceptive Software's home page. This ad uses code-based tweens, which is beneficial to both file size and smoothness in animations. I concepted, designed, and produced this Flash document. (SWF)

Sapphire Theater

Interactive - This presentation was given at the North American SAP Users Conference once per hour. I helped to develop the content and with our senior copywriter and then concepted and executed the project. In addition, I trained the presenters on how they were to deliver the material to their audience, coaching them on presentation techniques and helping to familiarize them with the information. Click to advance the presentation. (SWF)

Corporate Challenge

T-shirt - For the past several years, Perceptive Software has taken a more and more active role in the Kansas City Corporate Challenge. We like to have a humorous and well-designed t-shirt every year. In 2005, we went with my concept, copy and design for our shirt. (PDF)

AMC Career Ad

Screen advertisement - In conjunction with the opening of the last Star Wars movie, Perceptive Software ran an ad in AMC theaters to spur recruiting efforts. I designed this document keeping the Star Wars theme in mind. (GIF)

Magazine Ad

Print Advertisement - This advertisement ran on the inside front-cover of PeopleTalk, the user magazine for PeopleSoft users. I concepted and executed the ad. (PDF)

Newspaper Ad Series

Print Advertisements - This 3-part series of advertisements ran in conjunction with a large healthcare trade show. (PDF)